GERMAN BRAND AWARD WINNER 2023
BIERBAUM-PROENEN | A Brand for Quality
THE PROJECT
Our success at the German Brand Award was driven by our work on the SIS system, a versatile display system designed from scratch for BP. This project challenged us to create a system that could adapt to different spatial requirements and effectively showcase a wide range of products.
We approached it with a modular system, combining basic elements to create displays tailored for any situation. Our diverse and talented team of designers dedicated a year and a half to this endeavor, starting from the first rough sketches, through to 3D models, tests, approvals, and ending with the last screw.
The German Design Council, the organizer of the award, is an independent organization that operates globally to support companies in effectively communicating their design and brand expertise. Its primary goal is to enhance public understanding and appreciation of design. Established in 1953 as a foundation, the German Design Council was initiated by the German Bundestag, the Federation of German Industries, and leading companies.
Currently, it has a membership of over 350 domestic and foreign companies.
THE BRAND
Comprised of a diverse and talented group of designers from different regions of the world, our creative collaboration brings a fresh and dynamic perspective to every project, infusing each assignment with captivating narratives and distinctive personalities. These features proved vital to the development of BP’s new product matrix. Participating in this year’s German Brand Award is a testament to our commitment to excellence in design.
We take great pride in our long-standing partnership with OMEGA Germany, serving as their trusted lead agency for over 15 years. This recent accolade further solidifies our reputation as industry trailblazers that set new standards of success in our local market.